SEO & Online Earning (IT Trainings)

Search Engine Optimization (SEO) is a vital part of digital marketing.

Search Engine Optimization

Looking for the best SEO course online with certification and regular live classes? Your search ends here. Now you can learn SEO most preferred digital marketing

Trusted by thousands of learners in the country, our online SEO training prepares you for the latest search engine optimization skills and trends. Throughout the course, you will learn how to bring a website on the first page of Google with daily assignments and practice.

SEO

Why Learn SEO Online With Skillum?

Work on Real Projects

During the online SEO training, you will get to work on live websites to gain practical exposure. The practice includes all search engine optimization techniques.

Access to Premium Tools

When you work on projects, we provide you access to top SEO tools, including SEMrush, Ahrefs, Uber Suggest, Google Analytics, Yoast SEO, and more.

Advanced SEO Techniques

The best thing about our course is that we cover advanced SEO techniques which most institutes miss. This is great for both beginners and experienced SEOs.

Skill-Based Online SEO Training

Search Engine Optimization (SEO) is a vital part of digital marketing. It is the technique that helps businesses to improve the ranking of their website on Google. This assists in reaching the targeted audience and converting them into visitors. With almost every business, regardless of the size, having a website today, SEO skills are in high demand today.

In this SEO training online, you will understand and work on all the latest SEO ranking factors, which will help you to build a great career in the field of digital marketing. You can then become an SEO Expert, SEO Analyst, Digital Marketer, Content Marketing Specialist, SEO Manager, etc.

Advanced SEO Course Content and Curriculum Skillum

Introduction to SEO

What is SEO and why is it important?
Types of SEO
Difference between on-page & off-page SEO
How do search engines work?
Google SERP
Crawling, indexing, and ranking

WordPress

What is CMS and WordPress?
Introduction to WordPress website creation
Static vs dynamic website
What are domain name and web hosting?
How to get a domain name and web hosting?
How to connect a domain with a hosting server?
How to install WordPress and activate your site?
How to choose a theme and install it?
Choosing right plugins
Setting up site favicon and logo
Creating web pages and adding them to the menu
How to create a submenu?
How to design a five-page website?
How to set the front page?
How to publish blog posts?
How to create categories and tags?
How to add posts to categories and tags?
Setting blog title and heading tags (H1-H6), images, videos
Anchor text: internal and external linking
URL renaming or rewriting
Featured image and excerpt
Widget customization (sidebar and footer)
Contact form 7
Practical Assignment

Keyword Research

What are keywords?
Types of keywords
Long-tail and LSI keywords
How to do keyword research?
Keyword research tools

On-Page SEO

Keyword optimization
Title tag
Meta description
How to use heading tags?
Role of keyword density in content
Anchor text
What is the bounce rate?
What is keyword stuffing?
Plagiarism checker
Keyword prominence, proximity, and cannibalization
Image optimization (alt tag, title, compression)
How do permalinks matter in SEO?
SEO-friendly URLs and structure
Subdomains
Breadcrumbs
The golden rule for first-page ranking
Practical assignment

Technical SEO

Introduction to technical SEO
HTML sitemap vs XML sitemap
Sitemap creation
Robots.txt file
Canonical tag optimization
Best practices for 404 error pages
301/302 URL redirection
Schema markup and structured data
Role of Open Graph tags in SEO
W3C validation
JavaScript and CSS optimization
How to increase page loading time?
How to perform an SEO audit of a website?

Off-Page SEO

Introduction to off-page SEO
What are backlinks?
Importance of backlinks in SEO
Inbound vs outbound links
What is link juice?
Do follow vs no-follow backlinks
How to build quality backlinks?
What are Domain Authority (DA) and page authority (PA)?
Search Engine Submission
Free classified submission
Image submission
PDF submission
Social bookmarking
Forum posting
Guest blogging
Social bookmarking
Press release submission
Infographic submission
Web 2.0
Article submission
Video submission
Q&A submission
Practical Assignment

Using SEO Tools

How to use Moz for SEO analysis of a website?
How to use Ahrefs for content ideas?

Google Search Console

Introduction to Google Search Console
How to integrate a website to Search Console?
Performance and URL inspection
Sitemaps and coverage
Enhancement reports
Security and manual actions
Breadcrumbs
URL removal and disavow
Core web vitals
Page speed
Sharing user access

Google Analytics

Introduction to Google Analytics
Setting up Google Analytics
How to link a website to GA?
Dashboard overview
Real-time reports
Audience reports- Overview, active users, lifetime value report
Acquisition report
Behavior report
How to track conversion
Creating goals and funnels
Creating remarketing audience
Creating custom dashboards and reports
Creating trackable links with UTM parameters
Integrating Google Search Console and GA

Online Earning

Create your own Domain
Hosting for Website
Basic Idea about website
Build your own website
Google Indexing, XML Sitemaps
How to manage website
How to create AdSense account
Manage account and Earn Money!
AdSense Note

“It’s time for you to future-proof your career!”

“We know that we are influencing the foundations of your future, and we take this responsibility very seriously. With Skillum , I ensure that you always get top-class training backed by practical projects and future prospects. Wishing you a successful & future-proof career!”

Duration : 2 Months

Skill level: Intermediate

Discount Fee

Rs 1,0000